From pens to stress relievers, promotional products are everywhere. Look around you. I’ll bet you have logoed items all around you that you either bought or received from a business or event. But do promotional products work? That’s a big question. There is a lot to think about when choosing your products, such as what [...]
Archive for April, 2010
April 13th, 2010
How does Apple do it?
With 300,000 iPads purchased the first day and most people buying them sight unseen, it seems Apple has a hold over many of us. What makes a person drop $500+ on new technology not knowing how it may be relevant for them? Trust, originality and brand loyalty. Apple has done an amazing job of creating [...]
April 9th, 2010
Promotional Items as a Marketing Tool
With the use of promotional items as brand marketing tools increasing, there are a few things you should keep in mind. Everyone enjoys receiving gifts and “free stuff” and your clients, customers or associates aren’t any different. Remember, before selecting promotional items you should match them with the occasion and audience. You wouldn’t want to [...]



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