Anyone can create a video and share it online, but what do you do to make sure your video is seen and ranks high on YouTube and Google? Here are 9 strategies that will help you accomplish this:

1. Research Keywords: Find videos promoting a similar business or product. View their “view count” and see what keywords are working for them. Choose 8 of the best keywords and use them for your video.
2. Use Playlist Tags: Create playlists of your videos and tag them accordingly.
3. Use Promoted Video: YouTube will promote your video for pennies a click.
4. Convert with Hotlinks: Utilize hotlinks to send your viewers to your sales page.
5. Embed Playlists: If you have a series of videos, don’t forget to embed them on your website.
6. Feature Video: Feature a video on your channel page and set it to auto play.
7. Use Surveys: Make clickable regions in your YouTube video that answer questions, leading them to another video. A great way to pinpoint your prospects’ needs.
8. Link to Other Videos: Link to similar videos so yours shows up in their feed after their video is watched.
9. Record your Webinars: Post your recorded webinars on YouTube and feature them weekly as the “Webinar of the Week”.